The Next IP Battleground: Navigating Trademarks and AI
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While the legal battles between generative AI and copyright have dominated the headlines, a secondary, equally volatile storm is brewing in the world of intellectual property: trademarks. Trademarks...
Geographical Indications
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This blog posting will briefly discuss geographical indications (GIs), a somewhat little-known intellectual property right. What are geographical indications? It is a collective IP right — belonging...
Understanding Generic Marks
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One of the fundamental principles of trademark law is that certain terms cannot function as trademarks because, as being merely descriptive of the goods or sources, these marks lack the role as an...
Understanding Genericide of Color Marks
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Color Marks: The Basics Color marks represent one of the more challenging types of non-traditional trademarks. Since the landmark Supreme Court decision in Qualitex Co. v. Jacobson Products Co.,...
Heating Up: FIREBALL Not Generic
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Understanding Trademark Genericism Trademark law exists to protect distinctive marks that identify the source of a particular good or service. However, when a trademark becomes so widely known that...
USPTO Updates Exam Guide for Generic Marks
On May 23, 2022, the U.S. Patent and Trademark Office updated its exam guideline for examining generic marks, Examination Guide 1-22. The guideline clarifies that the establishment of a prima facie...
That Sucks! Otherwise Generic gTLD Still Non-Registrable Because Not Attached with Preceding Domain Name
Applicant’s proposed stylized mark with pixelation On February 2, 2022, the Court of Appeals for the Federal Circuit affirmed in In re Vox Populi Registry Ltd., the decision of the USPTO’s Trademark...
SCOTUS Watch: SCOTUS Finds Adding “.com” to “Booking” Makes it a Non-Generic Registrable Mark
In a major ruling, the U.S. Supreme Court held in U.S.P.T.O. v. Booking.com B.V., that an otherwise generic mark used in commerce conveys source-identifying characteristics when used with the “.com”...
Fed Circuit Watch: TTAB Fails Genericness Test
In a rare review of a Trademark Trial and Appeal Board (TTAB) case, the Court of Appeals for the Federal Circuit vacated and remanded the decision in Royal Crown Co., Inc. v. The Coca-Cola Co.,...
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